Google demonstrates very savvy advertising chops with its recent “Here to help” television ad. See what sets it apart from the rest.
Content without strategy is doomed to fail. An influencer campaign brief encapsulates your marketing strategy into a document meant for content creators.
You might think that removing ‘likes’ from Instagram would hurt influencers marketing – in reality, it opens doors to better influencer content than ever.
The future of influencer marketing? Nano-influencers are the driving force of modern influencer marketing campaigns. See how they can elevate your brand.
There is a divine separation between most of today’s influencers and what a true thought leader actually is. Decipher influencers from the influential.
An influencer strategy audit takes a look under the hood of your campaign to pinpoint exactly what the problem is and give you the clarity to improve it.
Consumer’s time spent on social has only increased. But as far as influencer management goes, marketers are spending more time than ever.
We compiled a list of 16 tools that will help your influencer marketing campaign become more efficient and effective.
If you think that finding the right influencer(s) is the most difficult part, you’re probably underestimating the complexity of influencer partnerships.
Nearly 50% of marketers are oblivious to Pod fraud happening in their own campaigns. Get ahead of it now!