Consumer’s time spent on social has only increased. But as far as influencer management goes, marketers are spending more time than ever.
Tag Archives: Influencer Marketing Strategy
Nano-influencers: Who they are and why they matter
Introducing nano-influencers. Haven’t heard of them? Not surprised, the searches on Google right now is zero and Google Trends doesn’t even pick it up.
How To Increase ROI w/ Influencer Campaign Briefs
There’s a fine line between giving absolutely no creative direction and giving so much that they feel as though they’ll be fired if they step slightly out-of-line. Neither is good.
Everything you need to know about gifting product to influencers
Not sure about the protocol for sending products to influencers? Learn the dos and don’ts here.
GUIDE: The anatomy of a perfect influencer outreach strategy
I’ll help you hone in on your influencer outreach strategy to consistently reach influencers, pique their interest, and set the tone for professional relationships.
Oh hey marketers, you’re doing influencer marketing wrong… Here’s why.
Can you remember the last time you scrolled through your Instagram feed with your phone in one hand and your credit card in the other? Yeah, me neither.
The Most Important Step in Running an Influencer Marketing Campaign
Depending on what industry you’re in, jumping into influencer marketing in 2019 is either a good, or a great idea. Have you done your research?